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Google and Pinkbike Video Ad Solution
by radek
Posted: Jan 7, 2008
Late last year, myself and Karl went down to the Google Plex in Mountain View California to partner and take part in what will be the next video revolution.
Since then we've been working hard and with Google's help we bring you something new and innovative. I invite you now to see the debut of a new Pinkbike video player advertising solution for producers and riders.
Since then we've been working hard and with Google's help we bring you something new and innovative. I invite you now to see the debut of a new Pinkbike video player advertising solution for producers and riders.
One of the holy grails of video on the web is how does a producer monetize the hard work put in to create content. Some websites offer pre-roll ads and other intrusive forms of advertising that we all hate when trying to watch a video. Of course users are happiest with no advertising.
So is there a perfect balance? I think so.
How does it all work?
1. As a video producer or just someone with a camera, you shoot and edit footage. After creating your video, you upload it to your pinkbike video channels.
2. The pinkbike video player will display unobtrusive and contextually relavant advertising to users watching your video. If users choose to watch and click on the advertising, you as the content owner will get a portion of the ad revenue.
3. The next phase of this program will expand to monetization when your pinkbike video player is embedded on other video websites. Details to come.
What you are about to see is the first cut at integration of ads into your channels and the pinkbike video player. In the next few weeks we want your help to fine tune some of the timing and display location and sizes of the advertising, at which point we will roll out the revenue sharing.
Contextual Ad Demo
- Ads start 10 seconds in.
- Users have the option to close ads.
- Users can scroll through ads to find more relevant ads.
RichMedia Ad Demo
- Ads start 10 seconds in.
- Users have the option to close ads.
- Users can choose to view overlay video or other rich media.
How can you help?
1. As a pinkbike user, make sure that your video description is informative and relevant to the content of the video. This will ensure that the ads displayed are relavent.
2. Only upload content that you are the owner of. All copyrighted material will be promptly deleted.
3. Upload your videos in high quality. (recommended 3Mbps h264 compression) It will take longer to upload but the final quality will be better.
4. All high quality uploads will be available on pinkbike in even better quality in the months to come. When the new flash player comes out of beta, high quality uploads will be viewable in pristine h264.
About Pinkbike Video.
- Pinkbike Video Launched 3 months ago.
- 10,000 video uploads from users and top producers like
The Collective: collective.pinkbike.com
Freeride Entertainment: freeride.pinkbike.com
Stund kinbad.pinkbike.com
Ryan Leech: ryanleech.pinkbike.com
RyyS: ryys.pinkbike.com
Aaron LaRock: larock.pinkbike.com...and 223,343 other registered users on pinkbike.
- Pinkbike is the number one place to get the most views on your video.
- Reaching over 100,000 full video views per day.
- and soon, putting money in your pocket to fund your next projects.
So is there a perfect balance? I think so.
How does it all work?
1. As a video producer or just someone with a camera, you shoot and edit footage. After creating your video, you upload it to your pinkbike video channels.
2. The pinkbike video player will display unobtrusive and contextually relavant advertising to users watching your video. If users choose to watch and click on the advertising, you as the content owner will get a portion of the ad revenue.
3. The next phase of this program will expand to monetization when your pinkbike video player is embedded on other video websites. Details to come.
What you are about to see is the first cut at integration of ads into your channels and the pinkbike video player. In the next few weeks we want your help to fine tune some of the timing and display location and sizes of the advertising, at which point we will roll out the revenue sharing.
- Ads start 10 seconds in.
- Users have the option to close ads.
- Users can scroll through ads to find more relevant ads.
- Ads start 10 seconds in.
- Users have the option to close ads.
- Users can choose to view overlay video or other rich media.
How can you help?
1. As a pinkbike user, make sure that your video description is informative and relevant to the content of the video. This will ensure that the ads displayed are relavent.
2. Only upload content that you are the owner of. All copyrighted material will be promptly deleted.
3. Upload your videos in high quality. (recommended 3Mbps h264 compression) It will take longer to upload but the final quality will be better.
4. All high quality uploads will be available on pinkbike in even better quality in the months to come. When the new flash player comes out of beta, high quality uploads will be viewable in pristine h264.
About Pinkbike Video.
- Pinkbike Video Launched 3 months ago.
- 10,000 video uploads from users and top producers like
The Collective: collective.pinkbike.com
Freeride Entertainment: freeride.pinkbike.com
Stund kinbad.pinkbike.com
Ryan Leech: ryanleech.pinkbike.com
RyyS: ryys.pinkbike.com
Aaron LaRock: larock.pinkbike.com...and 223,343 other registered users on pinkbike.
- Pinkbike is the number one place to get the most views on your video.
- Reaching over 100,000 full video views per day.
- and soon, putting money in your pocket to fund your next projects.
89 Comments
- + 1
mimo
(Jan 7, 2008 at 8:58)
wow doods! congrats! Thats uber rad ---
Ok, If I read correctly, when you upload a video to pinkbike in the future after this is all ironed out. The guy who made the video along with pinkbike will be payed by google for them to run advertisements in them? How is this going to work? And how do I receive this money, lol
So when someone clicks the ad on our video Pb and us gets paid? If thats right thats pretty freakin sweet!!!!
Can you say how much? per click?
Can you say how much? per click?
We will have this information available soon. That is the correct idea though.
right now we will be fine tunning ad duration, start time and ad numbers to get the best balance.
right now we will be fine tunning ad duration, start time and ad numbers to get the best balance.
will there be ads on videos already uploaded a while ago or just on the videos uploaded after this thing gets kicked off??
SOOO SICK!! if yoi get VOD you could be like a millionaire or something quite a lot less haha does this include users from every country or what?
haha every 1 got conned into thinking theyd get a proportion just to keep them quiet about putting an advert at the bottom of a video
I like the way the ads dont take over the vid - they get the point across without being obtrusive.. well done!
as long as the ads do not affect the playback quality of the video i have no problem with it, if the ads disturb video quality or sounds or anything of that nature, it might get a little annoying...
ya, i hate having to wacth an advertisement before the video, these are short and the exit option is great.
Ya this pretty much kicks ass compared to ads that take over the first few seconds of the video in the beginning or end of a video. I like that I don't feel like my video watching experience is being taken over/interrupted by ads that take up the whole player. Looking forward to hearing what the next step will bring to all the producers out there.
[Reply]
The song is pablo picasso by citizen cope and if you want anymore info on the film please go to: http://www.pinkbike.com/video/1758/
All the movie details are there. This thread is about getting paid for making slick films like this one. Looking forward to the next PB Customs videos with Dolla Bill and getting paid!
All the movie details are there. This thread is about getting paid for making slick films like this one. Looking forward to the next PB Customs videos with Dolla Bill and getting paid!
not trying to be a dick or anything but i think that its kinda retarded because it 's taking a way a portion of your viewing experience
bikerdude,
it may seem like a bad idea to you, but if you understood some of the other systems of people putting advertisments in there videos you would think this is genious. For instance, some websites will stop your movie, and play a 15 second pre roll clip for there site, then being your movie again.
way to break the fun
it may seem like a bad idea to you, but if you understood some of the other systems of people putting advertisments in there videos you would think this is genious. For instance, some websites will stop your movie, and play a 15 second pre roll clip for there site, then being your movie again.
way to break the fun
And your viewing experience is taking a portion of the Pinkbike server load, and a portion of the dude's time who did made the film. Why not click and give a little back for your free experience! 
really good idea, adds are relevant and unintrusive. Plus it means better pinkbike and a big oportunity for uploaders of HQ content. Great video too.
WOW! I'm speechless and that doesn't happen to often. I guess we should all prepare for some incredible footage to come! Mad Props to PB!
good idea guys, doesn't distract the video at all, and can close the ad easy instead of trying to find the X button and then missing half the vid trying to close it, good job
and also that video should be VOD!
and also that video should be VOD!
[Reply]
this is such a great idea. If i think a video is good, i can now clikc on the ad, as well as commenting, to give the producer props!
If I have to have ads in front of me I can't think of a better way to do it. Some of the current schemes are absolutely brutal but these two options are completely tolerable. Great idea.
Try and make paypal an option for when you are paying the money out because otherwise you have to wait for checks to clear from google (or google could start up a service similar to paypal that could be linked to a bank account)
[Reply]
i know im soundin like a bit f a dik here but when i scrolled through there were only a few adverts. will there be more when it is up and running??, how do you get onto the adverts, wouldn't it be a good idea to just repetadle clicking on your own vids to get money
i know im soundin like such a dik and this is such a great idea, im just interested in the ammount of adverts there will be and how to get an advert.
i know im soundin like such a dik and this is such a great idea, im just interested in the ammount of adverts there will be and how to get an advert.
Thts awesome, congrats for pinkbike gettin together with google. Sounds quite complicated but suppose will b clearer very soon. Keep us posted!
[Reply]
radek, About the paypal, isn't there a certain age requirement to have an account? This isn't like forums where you can lie about your age, its gotta be real for paypal. Would I be able to bring in any money at 16?
Just get ur parents to put their credit cards in. I did that and i'm 14. i sell and buy stuff with paypal. it's easier.
I know that it isn't certain yet, but around how much can you guess the uploader will get per click? A penny? and what currency?
When did you start testing this, because I remember seeing an ad like that pop up on a video a long long time back and getting kinda angry
If the user gets paid, however, its all good
When did you start testing this, because I remember seeing an ad like that pop up on a video a long long time back and getting kinda angry
If the user gets paid, however, its all good
[Reply]
Will this mean PinkBike will be getting more money, therefore becoming a better site, Paying staff? Paying the forum mods and whatnot? Maybe more contests like the lizard skins one and some free giveaways?
This is a great idea and I appreciate the way the advertisement doesn't interfere with the video. However, what's to stop people from clicking on ads in their own videos and making money off of that?
$$$$$$$$$$ Its about time that Google give some of that $ out. This is great for us people wanting to get our vid's out and get $ for it. You know, to buy better equipment, bikes, go to different locations. Yea PB & Google. $$$$$$$$$
My new fav sandwich PB & Google
My new fav sandwich PB & Google
well....more money for more views/clicks...you can all be expecting a LOT of videos from me soon 
Pinkbike is leading the video revolution!
Pinkbike is leading the video revolution!
like it said above : 2. Only upload content that you are the owner of. All copyrighted material will be promptly deleted.
Read people!
Read people!
[Reply]
so copyrighted video is obviously out but most of the vids on here have copyrighted soundtracks, how will that affect things?
this is a really great idea and will totally help motivate me to shoot some film. I have always loved editing, just never really putting the bike down to shoot, but hey if I can get paid then im all for it.
Remember guys, don't post stupid videos just because of this. Use this as a advantage to learn how to edit and film some really nice videos. I want to see some good videos. Have a fun day, and happy editing and filming. Don't forget to check my videos out!
it seems as though the majority of u here belive this is a way to get money fast!
if you read it in detail it says the viewer musy CLICK on the add to make the money for you. now who here can say tht they acuakly click on those adds most of us 99.97% close them becouse there annoying.
just my 2cents
if you read it in detail it says the viewer musy CLICK on the add to make the money for you. now who here can say tht they acuakly click on those adds most of us 99.97% close them becouse there annoying.
just my 2cents
Ya but that .3% is soo worth it.
And it would be soo cool to upload a movie and go to your paypal 10 min later... and you are $1$ richer!
And it would be soo cool to upload a movie and go to your paypal 10 min later... and you are $1$ richer!
if everyone clicked on them to help everyone else out, it would be sick...closing the ad is wayyyy worth it if you get the maker some dough
[Reply]
It will be interesting to see the final numbers. It it says that the content owner will get a potion of the ad revenue. Where does the other portion go? Great idea though.
i think adverts wil ruin it pinkbike dont need to put adverts on videos they make a bomb of advertising of the site it self so why do they need to make extra money so that the users upload more videos as an incentive i just think it will ruin pinkbike video
Excellent development! Of the two above options, I think the Rich Media advertising demo has more to offer to advertisers and consumers alike without hindering watchability, so my vote goes to that style of advertising. It seems to stand out more without taking anything away. Kudos!!
I think effective advertising helps consumers more than most people like to think.
I think effective advertising helps consumers more than most people like to think.
so is this already up and running?, because i was just watching a vid and the ad popped up, of course i clicked becuase im a nice guy
hey guys, if we watch a video and really like it, we all could click on at least one of the ads (even if we don't care about what's being advertised) just to get some money to the rider/editor, showing him our appreciation for his work.
[Reply]
You know I like this Idea, It means that it may be possible to make a little bit of cash to fund videos and get higher quality videos made for people to see!!... The power of money.. all kneel before it~~~
good idea for adverisers to get to the target audience. it is a little obtrusive at first but then you can just get rid of the ad. great idea.
ps. whats the song in that video?
ps. whats the song in that video?
So, is this for all filmmakers or just the High-Quality ones? I mean, I'm an average filmmaker. Far from the best, but not even the worst.
I would like to know who these filmmakers that post HQ movies are?
I would like to know who these filmmakers that post HQ movies are?
wow so basically someone will be making $0.05 a year when i click on ad add that pops up in a video. i just wanna point out that those ads are sooo frustrating and all they do is piss me off and make me wanna tell the company to piss off. the only clicking they will get from me is the one to x out the add. i dont think people understand that they are turning people into billboards. honestly who clicks on those add on purpose. only time i open those is by accident while trying to close them out.
At the moment I use Revver to upload my videos too, can you comment on how the payout will be compared to them? I really like how you guys are doing it though...I think I may use this in the future...thanks PB.
i have one really big problem with this new advertising. when i want to watch a short video it is absolutely impossible to watch it because the stupid add pops up every time and i am really pissed off to be quite honest.
Good input, and based on your input we've changed it so only videos longer than 30 seconds get advertising.
I think this is a great idea, that we get payed for doing videos!!! Now I can get more cash, to build, all my jumps, and get me some equipent!!
Where, will you post all the info, about, Paypall payment, and how everything works ???
Thanks.
Where, will you post all the info, about, Paypall payment, and how everything works ???
Thanks.
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